THE "WHAT"
What is MyStats?
MyStats is an online tool that allows activists to see how many people they have inspired to watch documentaries like Dominion, The Game Changers, Seaspiracy, to take a vegan challenge, to request a vegan mentor, and even to go vegan. We surveyed over 1,100 animal rights activists to understand what tools would best support their advocacy. The number one request was a method of monitoring our effectiveness in order to make informed decisions about our strategy and future efforts. So, we created MyStats.
Create unique codes
Generate unique codes to track your advocacy impact across different platforms.
Share personalized links
Share custom URLs to vegan resources and monitor your impact in real-time.
Track your impact
Gain immediate insights into the effectiveness of your advocacy efforts.
THE "WHO"
Who can use MyStats?
MyStats is accessible to anyone, whether an individual advocate or an organization, committed to championing animal rights. Regardless of background or scale of operation, MyStats offers a free platform for tracking advocacy impact, empowering users to gauge the effectiveness of their efforts and make informed decisions to further the cause of animal liberation.
If you represent an organization and would like to use MyStats, please get in touch!
THE "HOW"
How to get started
Create your account
To get started with MyStats, simply create your free account in just a minute. This initial step grants you access to a powerful toolset designed to track the impact of your animal rights advocacy efforts.
Generate a unique code
Head to "My Codes" to generate a unique code tailored to your advocacy initiatives. From street activism to social media, these codes serve as identifiers to track the effectiveness of each approach.
Share and track your impact
Now you’re ready to share your custom URL to 3movies.wtf! MyStats updates in real-time, providing insights into your advocacy impact, from tracking documentary views to monitoring vegan lifestyle adoptions.
Our movement needs to get better at measuring our impact and adjusting our strategy accordingly.
Please know, collecting data isn’t for bragging rights, it’s not an ego trip. The industries profiting from animal exploitation 100% use data & analytics to be more efficient in promoting animal products.
As you read this, animals are being oppressed in numbers we can’t even comprehend. As their defenders, we have a duty to use all of the tools at our disposal to help them. By collecting impact data as individuals, we can try different approaches and see what works for us; by analyzing global data, we can strategize as a movement. Data from MyStats has already shifted our strategy multiple times, and it will continue to do so for years to come.
James Hattersley
Founder & Director of WTF
MyStats FAQs
Still have questions? No worries! Just send us a message and one of our team members will respond as quickly as possible.
Your data is just for you, so nobody else will be able to see your individual results. This is not a competition, but rather a way to analyze your efforts and make the best decisions about your activism. Test different campaigns or ways of advocating for animals and see what inspires the greatest amount of positive change.
As a group, We The Free uses anonymized, aggregated data to make evidence-based decisions about our strategy in order to effectively inspire the greatest number of people to be vegan and end violence against animals.
Yes! MyStats is free to use for any individual or organization advocating on behalf of animals.
Yes, MyStats is accessible to users worldwide and we offer resources in multiple languages on 3movies.wtf.
Yes, and you should do! By using different codes for different campaigns and tactics, you can compare what works best for you to create impact for animals!
We have plans to work on a more detailed reporting system for users in the future, but until that's finished feel free to shoot us an email to [email protected] with any specific reporting requests!
Your personal data is updated in real time as people visit the site. Global data is analysed by us and reported on annually, as a part of our year in review reports.
The MyStats app is in development, and expected to be available for early testing soon!
Yes, reach out to us by email to [email protected] or speak to your local organizer if you need help using MyStats.
ADVOCACY TRAINING
Level up your advocacy
As a WTF volunteer, you'll have free access to a wealth of training materials, including workshops and training courses, designed to hone your advocacy skills and communication techniques. Visit our Training section to unlock your full potential as an advocate.