Redefining Leadership
What leadership means to us
At We The Free, we're rewriting the rules of leadership in the animal rights movement. Instead of a top-down approach, we're all about flipping the script and putting our amazing volunteers front and center.
Our volunteers are the heartbeat of WTF – without them, our events just wouldn't be the same! From the organizers to the support team, our mission is to uplift our volunteers and meet the needs of their communities. So, if you're not already part of the action, jump in now!
What this means for you
Let's talk about what this means for the real stars behind WTF – that's right, you!
Collaboration
We're in this together – we involve your voice in our decision-making process whenever possible.
Autonomy
Local teams get the green light to flex their strategic muscles and make their own decisions where possible.
Communication
We're all ears for your feedback, shaping the resources our teams need to be their best.
Innovation
Feel free to pitch your wildest event ideas – we're all about pushing boundaries round here!
Ready to make a big difference?
Let's talk about what this means for the real stars behind WTF – that's right, you!
Volunteer with us
If you're not part of a team yet, it's time to join some awesome animal activists. Participate in events, inspire veganism, and join a community dedicated to defending animals!
Become a WTF organizer
If the idea of rolling up your sleeves and supporting your community gets your heart racing, we're all ears! You’ll get all the training, guidance, and support you need. Apply now!
Explore our vacancies
Interested in helping us amplify the animal rights message? We're always on the lookout for passionate activists to join us! Explore our available positions below.
inspiring local communities
Meet our incredible organizers
Meet a few of the organizers at WTF, dedicated to helping us achieve our mission of building strong and resilient communities and attracting kind and dedicated activists to join our shared cause.
Pamela Waite
WTF: Glasgow, UK
“Organising with WTF brings me immense fulfillment, as their 3 minute movie challenge events are incredibly impactful and inspire many to go vegan. Additionally, helping others become active and seeing their pride in becoming activists gives me great joy.”
Ella Barlow
WTF: Kent, UK
”I love how We The Free is always focused on uplifting, encouraging and supporting activists - such a wonderful community to be a part of!”
Eugene
WTF: Parramatta, Australia
“It's so nice finishing an outreach event knowing that we've made a real difference by having good chats to everyday people about veganism”
Tara Allston
WTF: Northampton, UK
“I wish I had found WTF sooner, everyone is incredible, so progressive! With WTF I honestly believe no one will be consuming animal products within my lifetime!”
Natasha Garnier
WTF: Lyon, France
“WTF is an indispensable organization for the AR movement, combining all the necessary elements to maximise positive change and act efficiently on behalf of the most numerous and oppressed victims of this planet, the animals.“
Faith
WTF: Melbourne, Australia
“It’s been such a joy bringing WTF’s 3 Minute Movie Challenges to our own city - what better way to reach people than through free snacks?!”
Jo
WTF: Oxford, UK
“Being part of WTF is truly inspiring. It's so rewarding to be part of an organisation that promotes such impactful advocacy, and that also provides such fantastic support for its volunteers.”
Pat Harmon
WTF: Stamford, CT, USA
“WTF is an organization of passionate animal rights activists who exemplify kindness, empathy and incredible strength in standing up for animals. I love being part of this team.”
Jamie Logan
WTF: New York, USA
“WTF has empowered me to create impactful change through veganism. It's not just about what I eat, but how my actions can inspire others to consider their impact on the world.”
Nathe Perrone
WTF: Montréal, Canada
“When I think about We The Free, I think about a big family working together for a better world and I’m so grateful to be a part of it”
Jessica O'Mahoney
WTF: Cape Town, South Africa
“I find WTF's approach unique and super effective - I love how it's a compassionate form of activism, and believe that's why it resonates so deeply with the public. I feel so privileged to be part of WTF and this ever-growing community of amazing people!”
Adam
WTF: Dayton, OH, USA
“Where WTF really shines is the support they provide to us as organizers. They provide guidance and give us numerous resources to help us, but also allow us the freedom and trust to find the ways that work best for our team.”
Brahamjot Singh
WTF: Melbourne, Australia
“I love the 3 Minute Movie Challenge form of street outreach. It takes down people's defences and enables them to have a serious conversation. Love the support we've got from WTF. Amazing people, amazing work!”
Dave Bishop
WTF: Exeter, UK
“WTF is fantastic organisation that welcomes all vegans who want to speak out against animal exploitation. It's also great for engaging with the public and raising awareness with them.”
Prue Heron
WTF: Brighton, UK
“I chose to work with WTF because of their (literally) measured and non-confrontational approach. Specifically, their 3MMC is one of the most powerful and effective tools I have witnessed and I never cease to be heartened by watching a seasoned omnivore's shock at the revelation of how the animals they eat have been brutally treated.”
Ester and Aless
WTF: Skåne, Sweden
“As a person with a chronic illness, being a WTF organiser it's been much easier that it would have been in another organisation. They give us lots of support, inspiration and resources and the European community of organisers with which we are always in touch is amazing.”
Nicole
WTF: Bogotá, Colombia
“Desde que conocí a WTF, conecté inmediatamente con sus valores, ¡Qué buena manera de retomar la divulgación del veganismo ✊!”
Vivienne Brooks Jacobsz
WTF: Western Cape, South Africa
“I just LOVE We The Free. Standing for the rights, justice, integrity & dignity of all!”
Lucy
WTF: Taipei, Taiwan
“WTF is incredibly welcoming and inclusive, filled with kind and supportive individuals who have inspired me in countless ways!”
Hari
WTF: Central London, UK
“I love WTF's constructive and evidence-based approach to activism. WTF has created a platform where meaningful and productive dialogue can thrive. The approach is powerful for one simple reason: We don't tell anyone what to do, we merely help people align their actions with their values -- this is the only way to make lasting change.”
Uniting Activists Worldwide
Meet our support team
Our support team is made up of 16 animal defenders from all over the world. Forget traditional 'leadership' labels – we see ourselves as facilitators, bringing our global community of activists together.
Have volunteered at an animal sanctuary
Have a secret talent you wouldn't guess
Started working for WTF as volunteers
Can speak more than one language
ID
James Hattersley
Founder & Executive Director
James brings his extensive experience in social care and passion for animal rights to guide the organization's mission and strategy towards creating meaningful change.
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CA
Zachary Champoux
Operations Director
Zachary combines his passion for animal advocacy with entrepreneurial spirit, striving to make veganism accessible and fostering a supportive community of advocates.
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GB
Jen Deighan-Schenk
Community Development Manager
Jen, deeply immersed in animal rights since 2017, blends her passion for advocacy with her expertise in team dynamics and conflict resolution.
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GB
James Pearce
Campaigner
James is a Campaigner at We The Free, creating impactful vegan advocacy campaigns and inspiring change through education.
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GB
Pixie
Administrator
Pixie, a passionate vegan since 2017 and a multifaceted activist, promotes animal rights through both digital and grassroots efforts.
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AU
Kai McBeth
Regional Support Lead: Oceania
Kai, a decade-long animal rights advocate specializing in street outreach, now builds and supports thriving activist communities as the RSL for Oceania at We The Free.
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CO
Laura Martín
Regional Support Lead: Latin America
Laura, an activist since 2022 in Bogota, now supports regional teams and connects global efforts as the RSL for Latin America at We The Free.
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US
Pat Harmon
Regional Support Lead: North America
Pat, a passionate vegan and animal rights activist for over a decade, supports new organizers across North America as the RSL for We The Free.
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GB
Kirsten Little
Regional Support Lead: Europe
Kirsten, a vegan and activist for nearly four years, fosters community and advocates for animals as the RSL for Europe at We The Free.
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GB
Matt Shaw
Volunteer Illustrator
Matt, an award-winning illustrator, animator, and creative based in the UK, has been vegan for two years and uses his creative talents to inspire change for animals.
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ID
Ivan
Video Editor
Ivan, a former meat lover turned vegan, now channels his passion for movies and video editing into inspiring others to adopt a vegan lifestyle with We The Free.
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NL
Ruben van Erk
Developer
Ruben, a developer with six years of experience and a vegan since 2020, uses his skills to enhance various projects at We The Free.
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GB
Jasmine
Design Lead
Jasmine, a dedicated vegan for over seven years, blends her expertise in digital design with her passion for animal rights as the Design Lead at We The Free.
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CA
Lee Pillar
SEO Content Writer
Lee, a vegan inspired by his cat's unique personality, is now leveraging his writing skills as an SEO Content Writer for We The Free.
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NL
Ciprian
Lead Developer
Ciprian, a former software engineer turned passionate animal rights activist, now leverages his technical skills to create a more compassionate world for animals.
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HR
Anni Ramsden
Non-Executive Director
Anni is a long-time vegan activist with global grassroots experience, now leading an international project to create change for animals.
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BR
Mari Thomaz
Communication Lead
Mari is the Communication Lead at We The Free, using strategic storytelling to drive awareness and action for animal liberation.
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FR
Julien
Content Creator
Julien, a Content Creator at We The Free, creates powerful videos that drive thousands to watch the 3 Minute Movie and take action.
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